Meet the team behind Green Rider

The campaign was started by a small group of Equity members and actor-campaigners in the grassroots Equity for a Green New Deal network.

Alongside working with our union to get the Equity Green Rider included in standard contracts, we are also building a cultural movement amongst our peers - empowering artists and screen workers to take action on set & use their storytelling power to shift the climate conversation.

Danusia Samal

Actor, Writer and Climate Activist
Danusia is known for her role on The Great (Hulu), and Ghost in the Shell (Paramount). As a writer, her work includes Gangs of London (Sky) and Bodies (Netflix). In 2018 she won the Theatre503 International Playwriting Award for Out of Sorts, a family drama exploring identity and race for second generation migrants, later shortlisted for the George Devine Award. In 2020, Danusia launched the Virtual Collaborators network, supporting creatives to collaborate remotely in lockdown. The project was supported by The Guardian and Arts Council, featured on France24, and culminated in one of the first post-lockdown outdoor festivals.
Fehinti Balogun

Actor, Theatre-Maker and Climate Activist
Fehinti Balogun is known for his roles in Dune (Warner Bros), I May Destroy You (BBC), and A Gentleman in Moscow (Netflix). His one-man show Can I Live?, a response to the climate crisis using spoken word and animation, has been screened around the world. A well-known voice on climate justice, Fehinti has addressed COP 26, the Scottish Parliament and delivered two Ted Talks. He was featured as one of Evening Standard's under 30 Activists for 2024.
Will Attenborough

Actor and Climate Campaigner
Will Attenborough is known for his roles on Our Girl (BBC), The Outpost and the Oscar-winning Dunkirk (Warner Bros), as well as leading in West End productions of Another Country, and Photograph 51 opposite Nicole Kidman. In 2018, he won the London GrandSlam of the international storytelling competition The Moth. He's an experienced climate finance strategist who's run successful campaigns with Equity and the Mayor of London, leading billions of pounds out of fossil fuel investments and into clean solutions. He was previously the UK strategist for Insure our Future.
Kezia Pugh

Campaigns, Partnerships, and Research
Kezia joined the Green Rider team in January 2025 as Campaign Manager. She started her career in youth leadership, running a programme for young climate activists at UpRising, alongside work with feminist charities Fearless Futures, Jewish Women’s Aid, and Good Night Out Campaign (aiming to combat sexual harassment and assault in nightlight spaces). Most recently, she led the national campaign for a real Living Wage in health and social care at the Living Wage Foundation, working alongside community organisers at Citizens UK, trade unions, policymakers, and other stakeholders to lobby for pay rises across the sector. Outside of her work at Green Rider, she is a PhD candidate researching the intersections between care labour, migration, and exploitation. She is passionate about social and climate justice, and amplifying marginalised voices in her campaigns work.